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So I haven't been around weddingbee as long as many of you, but in the time I have been here I have seen more Craigslist hating (from brides and photographers) than I ever expected to see, and I really want to understand it.
I will preface this by saying up front that I use Craigslist to advertise. There! I said it! That shouldn't make me a leper in the industry just as it shouldn't make brides who search there lepers among other brides.
I am a full time professional photographer with a degree in photojournalism, top of the line equipment, a business license, liability insurance, and an unbelievable passion for what I do. I love love love my job. I love my clients, I love the opportunity I get to witness so many beautiful moments. I'm so lucky I get to do this.
Here's what I don't love - "pay to play" advertisement. I resent the idea that I should pay TheKnot.com $1,200+ a year (no exaggeration) the cost of a nice lens I'd like to have instead, to throw my name into a sea of other photographers who are listed based on what they could afford and not on their experience or the quality of their work. I can't tell you how many photographers I see with "Best of The Knot 2011" plastered all over everything they have who deliver absolute crap. We're talking basics here - exposure, composition, equipment quality. I want folks to realize that sometimes when you choose someone listed on TheKnot over someone listed on Craigslist just based on where they advertise you are sometimes buying a trust fund baby with no artistic vision over someone who works really hard, loves what they do, but would rather invest that money into equipment or local advertising. I've talked to so many photographers who have gotten absolutely NO leads from their listing on pay-to-play sites. Why? Because anyone with money can list. There is no quality control or limit on how many photographers they'll take because it's a for-profit business and they don't care who they're listing.
This argument for Craigslist is not an argument against photographers who pay that kind of money for advertising, so please don't misunderstand me. Advertising is a business cost, of course. I pay for advertising in other ways with my money going much farther than it does on pay-to-play online listings. There is a serious stigma surrounding vendors who advertise on Craigslist and that's what I'm after. Yes, you will find lots and lots of absolutely horrible photographers on Craigslist. I find them more entertaining than infuriating though - if a bride chooses someone with hot pink curly font and blurry photos with the "beauty and the beast" soundtrack set to autoplay charging $400 for all day coverage then they're getting what they paid for. I don't feel sorry for them and don't feel that photographer is taking my business because I would not want to work with someone who cares more about the dollar than the image anyway.
This leads me to my argument for Craigslist brides. There is a stigma in the vendor community about Craigslist brides. "Oh they all want everything for nothing," "they're all cheap," "they just don't appreciate or understand my work so I don't advertise there". Yes, of course, I've had people email me wanting full wedding day coverage for $300. I tell them no, don't let it affect my perception of ALL brides searching Craigslist, and move on with my life. Some of my absolute FAVORITE weddings were with people who found me through Craigslist, who paid my rate, didn't haggle, and appreciated the work I put into their wedding. Some of the images from these Craigslist weddings have ended up published, or on cool wedding sites like Style Me Pretty. In my start-up years I booked 30 weddings, 20 of them from Craigslist leads, ALL of them at my full asking price. I am where I am today due in large part to the people I met through Craigslist and the money I invested in equipment and other business expenses instead of pay-to-play advertising.
So, brides, don't write off photographers who advertise on Craigslist. You will see many many websites that will make you laugh out loud, but who doesn't need to laugh? You will find gems too, who love their job and want to be a part of your story. Don't write them off because they didn't pop up when you searched for them on The Knot.
And photographers, don't write off the people who use Craigslist to plan some aspects of their wedding. They don't all want you to work for free. They do respect and love your work. They do have kicka** weddings. And they do refer you like crazy.
TheKnot.com $1,200+ a year only quoted you that much?? We were quoted almost $3500 for the year, I said NO WAY especially since our name starts with a P and there are hundreds of others willing to pay that.
"Best of The Knot 2011" pretty much if you pay there outrageous fee then you get an award. Totally misleading to brides. At least with weddingwire they go off your reviews and allow free listings for vendors. theknot.com is a total scam if you ask me, not a fan at all.
I definitely think you have a valid argument on the Craigslist thing, but I also thing the majority of brides looking and the majority of photog listing are on the lower end of price and quality. Not saying you are and not saying all brides are. I had a very DIY wedding and use CL to find some of my antique decor. I use it all the time to sell my used props and to find new ones. When people say CL photog/bride I think they are just using the term, they are inexpensive/cheap and doesn't cover people like you who are the minority.
@PizzutiStudios: That's so outrageous! I was quoted a bit higher than $1,200, but I know that's the MINIMUM so I used that. I wonder if they're quoting based on area? It's obscene. I hate it for start-up photo business owners who think the key to having a successful wedding business is paying websites like The Knot and paying high end photographers thousands of dollars for workshops to learn how to take photos with perfect models in perfect lighting situations and all the time in the world. It takes practice, dedication, and lots of learning from mistakes to get there. It doesn't have to take money you could be investing in improving the quality of your images.
I agree with you, there are really bad photogs and really cheap brides on craigslist. My argument is really for those who write off Craigslist completely without ever taking an afternoon to look at the photographers who post there, and for photographers who look down on those who advertise there or think that brides who look there are all cheap and demanding.
@BeeM: I think you are the exception to the rule, but I'm glad it has worked for you. And I think you've hit on something else: word of mouth. That to me is so much more important for both vendors and clients.
The Knot is ridiculous. Ironically, I like their magazine and books, but their site is nothing but an advertising monster.
I found our photographer on Craigslist, and she was fantastic. I couldn't have asked for anything better.
I also found our photographer on Craigslist and it worked out great. Unfortunately, it's true that I had to wade through a lot of dreck to find someong with good style and technique, but it was worth it!
Craigslist is ok if you have the time, skills, and patience to weed through the bad and find the good. For most brides, we don't have that know-how. And my city only has 2 photographers putting up ads every couple of days. So annoying and not a good selection. My photographer uses word of mouth only. For flowers, I used craigslist because I knew more about it and she had great project wedding reviews.
I agree with you! I found my photographer on craiglist and is AWESOME! I'm getting WAY more than I would have been getting if I had went to any other websites etc. Her quality is amazing and I'm excited I saved a hefty amount of money.
@MrsPinkBONBON: That's great! Honestly a photographer who isn't spending $5,000 a year on aimless online marketing doesn't have the same overhead as a photographer who does, so you do find some reasonably priced, talented photographers advertising places like Craigslist. I will agree with Cola and historienne that there are a lot of treacherous websites to wade through, but I think it's worth a look for all brides (and grooms!)
eh, I say a professional will spend the money to advertise to the clients they know will pay them what they think the deserve.
I think that craigslist should only be used for part time work. Not major professionalism.
I am a big fan of Craigslist, especially since most wedding websites lump Miami with the Keys, and I hate having to wade through the Miami vs Keys Photographers. But (and I know this is a bit off topic) I would like it a LOT more if the photographers would list general prices on either the Craigslist add or on their websites!
@Lilubird: Uh, there are PLENTY of "professionals" on craigslist who advertise because they are smart about how they spend their money. Just because they don't spend thousands of dollars per year on advertising, doesn't mean they arn't a professional. I find your comment offensive to great photographers who would rather spend the money on their equipment rather than on a major website or company.
It's just my opinion. when I know a company can afford great advertisment, or atleast a wonderful website, I know they care about their presence, and in turn care about how their customers preseve them, and also how much customer appreciation feeds their good business. Happy customers mean they do a good job and thats what i want to spend money on..
Also, you can tell by the way a business cares about it's self, when they take pride in the way they are advertised and perseved.
It's really just my opinion as a consumer though. and condsumer opinions are what drive the businesses and vendors we use. :)
@Lilubird: The point is that not all photographers who pay big money to advertise know what they're doing, and sites like The Knot mislead brides with their "Best of" "awards" and featuring photographers who pay more. It legitimizes photographers who deliver inferior work. It's profit based. I am all for some of the professional photography associations (WPA, WPJA). You pay for membership with those organizations but you have to meet a standard to be accepted. That's how it should be. In the meantime, I will continue to advertise for free on Craigslist and invest my money in equipment and advertising with standards. =)
We found our photog on craigslist and he was awesome. He had a photography degree from an art school and was just starting his business. He was really good! We took a gamble on booking a craigslist photog and it definitely paid off.
@BeeM: Exactly! I agree one hundred percent with what you said.
I also don't think that just because a photographer has a nice website, that they all have great work. Usually the photographers don't even design their own websites. There are plenty of "consumers" such as myself, that are extremely pleased with the quality of craigslist photographers. Most of them are reasonably priced as well.
You cannot deny that my opinion is valid however. If I know a company values custom appreciation, and that starts with a healthy and professional way of advertisment, I know the risk factor goes way down and my money will be well spent. With criagslist people find they have to guess and, and i'm just quoting here, "We took a gamble on booking a craigslist photog..." Unfortunately, not all cases end up the way that amariem25 case did.
I found my photographer off of a beautiful advertisment on facebook. It probably cost her about $400 or so to advertise, but I respect that she did that, and I can tell by they way to advertised, that she respected her company appearance.
@Lilubird: Just because someone spends $400 dollars on advertising doesn't mean they respect their company any more than someone else who didn't spend that amount of money. Some photographers may have just been starting out and could not afford that at the moment. Or some photographers are so well esbablished they only need word of mouth or light advertising. You can't decide how good a photographer is based on how much they spend on advertising. It's ridiculous. If their work is good and they are from craigslist so what?
@MrsPinkBONBON: I understand your perspective, however, I feel that the way i go about selecting a vendor is not all that uncommon.
I dont mean to cause you to be on the defensive either, i'm merely expressing my opinion on the matter. No ruffled feathers. Just healthy debate.
@Lilubird: I think what I'm trying to get across is that some photographers have respect for their work enough to not pay thousands of dollars to be mass-advertised next to others who have no talent but all the money in the world to blow. My ads on Craigslist are eye-catching and beautifully designed, I just choose not to pay facebook by the click for thumbnail advertising that isn't directed to anyone. What is healthy about spending thousands of dollars for a site like The Knot when they don't screen the photographers they list for talent, experience, or anything else? And what is more professional about facebook than Craigslist, really? haha.
Again, the point was to try to get people to rethink the websites they trust for quality vendors. I don't think you should trust any vendor websites based solely on profit (like The Knot). Their interest is not in providing you the best options because there are no repercussions for them if someone chooses a photographer listed there and they turn out to be a nightmare. Money is their bottom line.
@Lilubird: Your opinion matters a lot, but it is not the only opinion that matters.
I really like Trip Advisor for planning my travel (its never let me down!), it would be so cool if something like that were developed for wedding planning. Its hard to find good reviews for vendors sometimes – it ends up in a sea of crappy advertisements sometimes, and I am not comfortable booking a vendor without at least a little feedback.
i also found my photog on craigslist and she is amazing! but just starting out :)
i found mine in cl... its not like i can't see her work before i book her? i dont see the issue?
@Lilubird: I'm not being defensive and there are no ruffled feathers so I don't see what the point of typing that was. Anyways I don't agree but I'm going to agree to disagree.
I found two GREAT photographers using Clist, not to mention past projects and selling my own crafts on there!!
1 for my Engagement Party and 1 for my Engagement Photos/Wedding! He is now a great contact we keep in touch with! =)
I love Craigslist. I just dont think people seem to take the time to draw up the wording that shows they care how much work and efforts the artists are putting in, for the amount they want to pay!
I say advertising is where its at, but there are plenty of OTHER options/ways to get cliental. And for people being super cheap and asking for video/photo for that cheap, is just ridiculous and I would have trouble too not to take it personal!
Its all a give and take, be realistic, for both parties!
@MrsPinkBONBON: Lol. Okay I appreciate the white flag :)
I just was looking on CL and found a great deal on a make up artist, i'm going to inquire tomorrow. That being said, I think that make up is probably a little more suited for the clientel on cl then photography.
I think I harbor a lot more respect for a photographer that doesn't spend thousands to advertise. That tells me:
A. My work isn't good enough to advertise itself.
B. I'm going to charge extra to cover my advertising.
I would totally get a photographer off of Craigslist. I think it would be a bit unprofessional to not take advantage of free advertisement. It's basic business.
Though I do have to say, a website can make or break photography. If it's hard to navigate, poorly designed or involves blinking graphics/music, I'll probably leave pretty fast...
@BeeM: I hate review sites because they aren't 100% true. A few months ago a bride posted a bad review about a photographer in TN and it was taken down on here and weddingwire. We all learned that WB and WW take down negative reviews if the person doesn't respond to some email within 48 hours with proof that you used the vendor. That's understandable, but I wonder how many people just don't respond or lose that email in spam filters.
I agree with you that not every Craiglist photographer is a creeper. I've seen some great ones here in Pittsburgh that are just starting out.
And that's crazy stupid that you have to pay for an award. That's like A+ vendors on the BBB website. They have to pay for that A. Very misleading.
ETA: When I was looking for an event planner, I just googled "Wedding planners in Pittsburgh, PA" and one of the first ones that came up had those stupid Knot awards all over the website. The thing that turned me off was the obviously self designed website that look like she somehow revived Geocities.com and used a drag and drop system very poorly. It was very hard to get around the website so I just backed out and kept looking. I only remember this because the "awards" were in a jumbled mess on the bottom of the page.
@SnowPeony: I just wanted to chime in with regards to "A" that your work can be the bee's knees but if no one ever sees it you're not going to be making money. It's like a tree falling in the woods scenario.
Also with regard to "B" how many products/services do you use daily that are advertised on TV? The radio? Coke is one of the biggest advertisers of all time, I bet you either drink it or know someone who does. Advertising is an integral part of any successful business. In the grand scheme, what the knot charges me is nothing in proportion to my gorss yearly income, so if I charge more to cover expenses, that has very little to do with it.
@everyone: I do think there is a stereotype attached to both photographers and brides who use CL for their vendors. Are there exceptions to every stereotype? SURE! But if you are a bride, my opinion is that you should not be searching CL photographers unless you know what to look for with regard to quality. Photos may look passable online, but not so much in print, and because there is so much more riff raff on CL you really have to know what to look for.
Also, I think a photographer who can afford paid advertising is the following:
1.) More committed to his or her business. Keep in mind you are handing someone a lot of money, and contract or no contract, you want to make sure this person is still in business a year down the line at the time of your wedding. The knot requires a 6 month minimum commitment, while CL photogs pop in and out daily, and you never know when one goes out of business.
2.) Is doing well enough to afford advertising. This means they have enough clients to support their overhead and still make a profit. Of course there are exceptions, the independently wealthy and those who don't actually need to work at all, so are just doing this on the side, but generally, if you aren't making money you aren't spending it on advertising, and thus using CL.
Anyway, those are just my thoughts from someone who does advertise with the knot... though you wont find any bogus banners on my site. I did use CL when I first started out, for maybe three months, but years later I wouldn't be caught dead on there. No offense intended for the brides who use CL.
@LBPhotography: You explained my point very very eliquently.
@LBPhotography: You wouldn't be caught dead on craigslist? Even though you put no offense...your still coming off as a snob who thinks they are "high and mighty" over other photographers that decide against paying ridiculous amounts to advertise. Personally, I wouldn't be caught dead paying for an arrogant photographer that thinks they are better than other people.
Just sayin'.
@MrsPinkBONBON: you're right, it still was a rude thing to say. Please accept my apologies. Also, please keep in mind that I did say there were exceptions, I would just not recommend anyone who does not have a professional eye for photo quality to use CL. Most CL photographers are newbies, with no decent history of being a reputable company, so it is just very very risky. Definitely check reviews ladies! No reviews, no hire.
@LBPhotography: I shoot 30 weddings a year with trust fund colleagues on The Knot shooting 7-15 at best. Let's not kid ourselves and say that The Knot requires a 6 month commitment because they are commited to providing only the most dedicated and talented photographers to brides across the country. They have that because it is 6 months of money in their pocket, period. Do you not ever feel weird about paying that much to a website with no standards for the photographers they list? Paying that kind of money to throw your hat into a sea of names with no standards seems like a waste, and photographers who believe that listings on sites like The Knot in some way legitimize their business drive me crazy. Like I said before, I am all for paying professional photography associations (WPJA, for example) because they have standards and there is a give and take relationship, but The Knot is take take take. Feels kind of like the Walmart of wedding planning - they'll put anything on the shelf for the right price.
The problem with Craiglist isnt neccesarily the quality or lack of it, it is more about the price those photographers charge. Any photographer charging $500 or less isnt a professional doing this full time, I dont see how they could even do it part time and make any amount of substantial income. Photographers who are full time either wish they would charge a lump sum to make a living from OR second shoot for other photographers and gain experience before charging what they should. I wont get started on this topic since it upets me a bit, but I have never charged less than what I could afford to make a living from, and that number has always been ALOT higher than anything I have ever seen on Craiglist.
One thing I will add about Craiglist and other websites online that allow photographers to advertise their business. You have to stop and think, what kind of clients do I want to work with, where will I find them, what outlets will they use to find me, and then plan your marketing from there. If Craiglist offers those clients you want to work with then by all means, use it, nothing wrong with that. I have just never seen a photographer on Craiglist I would ever refer to a couple to photograph their big day. Most are students or just people with cameras claiming to be a business, I dont support either.
I didn't think to go to Craigslist for my vendors, but I wouldn't fault someone who advertises there.
Just to throw it out there, I found my photog through social media. A solid blog and thoughtful social media presence trumped The Knot and other sites for me. There's a wonderful photog in my city (published, sought after, beautiful work) whose online presence is a bit...buggy. Even though they are considered one of the best around here, I found myself drawing conclusions about them based on their poorly organized blog and website.
@BeeM: Why does the knot have to have standards? They are a business, selling a service, and anyone who can pay their fees will receive that service. I don't think brides are under any misconceptions as they scroll through the knot listings thinking any of those vendors have been vetted by the knot, so what is the harm? The knot isnt pretending to be anything other than what it is. I think the people who hate the knot most are just the ones who can't afford their rates.
I don't feel like advertising in high end markets legitimizes my business by any means. I do it because in the past I have had good ROI there, and the day that stops happening will be the day I cancel my contract wtih them. On the same token, while I don't think advertising in fancy places makes you legit, I do feel like advertising your business in sketchy places can make you appear sketchy also.
@IVKWed: +1
Wow this thread has opened my eyes to some thing. I think The Knot is very deceptive from a consumer's point of view. They says they give these awards and don't really say why, and it certainly doesn't say those vendors are the ones that paid X amount so they got this award. I did notice an awful lot of the vendors I was looking into ALL had these "awards" I started to think something was up with that- what a joke in my opinion. An award is thought of as being the best or close to the best for whatever it is you do, not being able to buy yourself an "award". I found my photographer on Craigslist as well as my Cake. And my photographer just happens to be on The Knot as well and got their "award" too. The only thing that sold me on her was her work, period. I may not be a professional photographer but I think I can handle seeing her work online and in person and know if I like it or not and to know if her price is comparable to her talent/ experience. We are consumers, not idiots. Yes they are some people out there that expect champagne and only paid enough for beer and wonder why they got what they got but I don't think thatis the majority.
@LBPhotography: I get the sense that you think The Knot isn't a sketchy place because it costs a lot of money. I think a place that gives "awards" to photographers who pay them is pretty sketchy, especially when I see the quality coming from some of the folks with said "awards".
As @pinkb said, I think The Knot is deceptive with their lists when to search for vendors you click a link titled "Best Vendors". Also, unlike other profit-based advertising websites, they don't make it clear to consumers that vendors listed on the site are only listed because they bought the listing, not because they're really the best. Some are fantastic, of course, but many are not.
I think your comments about "not being caught dead" on craigslist and about vendors who advertise on Craigslist being "sketchy" says a lot about you. I see lots of hilariously bad photography on Craigslist, but a lot of great, experienced photographers who use it as a supplemental advertising tool as well. The point of the post was to not discount vendors OR brides who deal with Craigslist, but it seems you're already set on that. Like I said before, we have just about the exact same qualifications, experience, and price point and I happily use Craigslist to supplement paid advertising. I put the $2,000 I saved not using The Knot last year towards a dreamy 85mm 1.2, and I'm very happy about that decision. =)
@BeeM: How can you fault how one photographer chooses to advertise compared to what may not work for you? Doesnt really seem fair to attack another photographer on this board because her opinion of Craiglist and The Knot varies widely from your viewpoints.
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