(Closed) Trying to sell my dress… What should I price it at?

posted 8 years ago in Dress
Post # 3
2475 posts
Buzzing bee
  • Wedding: June 2010

I would look at what other people are asking for the dress on whatever websites you post it on.  Compare their dress condition and price to your dress condition and price idea.

Post # 4
3762 posts
Honey bee
  • Wedding: May 2010

I am not sure but I would think that as a bride, if I had the option to go into the store and pay $2,800 versus buying second hand (and have the risk, shipping, etc) $1,700 would probably be about right.  You figure you can find a girl that is your size that wants your dress.  It would save her $1,000 plus she would get some of those extras (which she may not want).

I feel that a lot of dresses (especially David’s Bridal dresses) that are used are posted for too much money.  I don’t know why I would buy a used dress for $500 that may have a stain or other alterations when I could go to the store and buy a new dress for $800. 

Post # 5
4480 posts
Honey bee
  • Wedding: March 2010 - Calamigos Ranch

I usually start at 50% of the original price before I’d consider a used dress. But if you’ve added extra length (most dresses I might have otherwise considered seem to be hemmed to lengths that are shorter than average height!) and haven’t made unusual alterations (like, you have fairly normal proportions) then I think $1,700 is reasonable for a $2,800 dress with all the additions you’ve posted.

Post # 6
326 posts
Helper bee
  • Wedding: August 2011

With the crappy economy I’ve learned a few things – $1,700 does sound reasonable for a $2,800 dress, but no matter how good of a deal you present, it won’t change the fact that many people are broke right now! I guess you should just start at $1,700 and work your way down, bargaining if you need to. It’s just like selling a home. You start high and take offers! Good luck!

Post # 8
162 posts
Blushing bee
  • Wedding: August 2009

I think $1700 might be a bit much.  Taking a quick look through preowned and oncewed, only a couple of the many watters dresses on both sites are priced over $1k for a used dress and none of those show as sold.

The straps might be worth paying a bit more for, but other than that, the extras you mention I don’t think are likely to make someone pay much extra.  A tall girl may pay more for the length, but it would be a potential extra alteration for a shorter girl.  If the girl is much shorter than you, the bustle quite likely will need to be redone anyhow so it falls in an appropriate place and most girls aren’t going to need THREE veils (maybe consider selling 2 or all 3 of them seperately).

I don’t mean to be negative, but I’ve stalked used wedding dress sites for years (I love wedding dresses :-p) and except for very popular styles (ML Scarlet for example), most used dresses don’t sell if they’re much over the 50% mark (and most have to be pretty far under it).  There’s always exceptions of course…so I would say try $1700 and see how things go…but be ready to decrease the price if you really want to sell it.

Post # 9
2015 posts
Buzzing bee
  • Wedding: August 2009

I think $1700 is a good place to start with the dress. I recently tried to sell a gown I didn’t wear to my actual wedding, and it was a tough job, just warnin’ ya!

I eventually sold it for much, much less than I wanted about a year after I bought it and decided to sell. I was finding that brides looking for used gowns really wanted a deal. Some wouldn’t even buy with a 50 percent discount – they wanted more, which is understandable. It was rough, but I guess something is better than nothing.

Post # 10
10218 posts
Sugar Beekeeper
  • Wedding: November 2010

if it is 2800, i would start at 1/2 price. i guess it depends on how much you want to sell it for and how soon, 1400 would get it off your hands immediately i think.  1700 may mean it has to wait a while.  i know it’s a lot off the dress, etc but if you want the cash quick that will let it go.  if you want until after the engagement blitz to post it (january) you may be able to demand a larger premium for it.

Post # 11
3613 posts
Sugar bee
  • Wedding: May 2010

Please educate me if I’m wrong…But shouldn’t a used dress be priced less than 50% of original cost for it to be a fair deal? If I paid 3000 for a dress and I’m selling it for 2000, basically that means I got to wear a brand new dress for 1000 and someone will have to wear my used, altered, possibly slightly damaged/stained dress for 2000. One can argue that they can resell the dress again after that, but it seems to me that this would be an increasingly small possibility after the dress has already been used multiple times.

Post # 13
2634 posts
Sugar bee

Start at $1700 and don’t be offended if people offer you less.  I mean it IS a good deal, but $1700 is still a lot of $$$ no matter which way you slice it.

Post # 14
2004 posts
Buzzing bee
  • Wedding: November 2008

I wouldn’t expect to get $1700, but maybe you could start it there. Maybe $1500? I feel like people might have price points in their head…$500, $1000, $1250, $1500, $1750….

$1500 is just slightly over 50% of the purchase price and it might open you to a larger market of potential buyers.

Post # 15
11 posts
  • Wedding: December 1977

I really enjoyed all the comments here. I would start at 50% on a used dress. The longer it takes to sell, the more drastic the price reduction will need to be.  I have one daughter who sold her dress immediately at 50% ($900 for $1800 dress) The other has not had any luck selling an Amsale gown that retailed for over $2000 that she is asking $900 for.  Why?  I think she waited about six months too long to decide to let it go.  Brides LOVE to find something that is actually available in the store that they know they are getting for less.

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