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Benefit's They're Real. 

it is THE BEST mascara I have ever owned! And also, even though it isn't technically water proof it lasts and lasts even if I swim or cry! 

It makes my eyelashes look super long and amazing! 

Too-Faced Lashgasm!

I've been using Benefit "Bad Gal" mascara forever and love it, but I havent seen "They're real". I'll have to check this out next time I'm at sephora. Thanks for the tip ladies!

Water-resistant "feather lash" - not sure the brand. It's the only kind that will make my thick straight lashes stay curled. I'm dying to try waterproof Fairy Drops but Sephora stopped carrying it. :( I wanted to try it since I've been told my lashes are similar to Asian lashes so to try an Asian brand (Fairy Drops), actually I special order Shu Uemura curlers for the same reason. Sometimes I just stare at my fiances naturally full, soft, and perfectly curved eyelashes in jealousy.

I don't dig L'oreal because they do animal testing for many of their products--and it's SUPER gross because rabbits don't have tear ducts, and they lock them in boxes to immobilize their paws so the rabbits can't rub their eyes to help remove the irritants, and I can't get down with that kind of "beauty".  And many companies (like Dior, YSL, and other high end brands who actually fall under the umbrella of larger companies like L'Oreal) don't openly test, but do not specifically state that no part of their product was tested on animals--so maybe the finished product is not, but components of it were.

HOWEVER, cruelty free mascaras that are amazing include Urban Decay's Supercurl Mascara (which is mega black and has an awesome brush that seems to find every lash), Josie Maran Argan Oil infused mascara (which helps condition lashes, great if you have brittle lashes), and Zuzu Luxe also makes a pretty well rated and loved mascara.  All of these options, by the way, are not just awesome, but cost less in most cases than Dior & Lancome and are a good midway point between super expensive $30 dept store mascara and $9 drug store mascara.

PS I'm a professional makeup artist!  So if the cruelty free stuff can hold up to my standards, please give it a try!

Also, this about Benefit's animal testing policy: 

And Benefit has the following half assed explaination as to why they don't call themselves cruelty free: 

Other makeup brands confirm they are cruelty free, why doesn't Benefit?

Benefit is against cruelty to animals. It is our goal to be as transparent and honest with our customers as possible. We believe the "cruelty free" certifications provide unclear explanations to consumers, as it implies that none of the ingredients incorporated into products have ever been tested on animals. This is a nearly impossible certification for any cosmetic company to make. We prefer to be able to stand 100% behind our claims.

Actually, to call themselves crulety free, all they have to do is state that they do not test on animals, nor do they ask any 3rd party to do so on their behalf. Any ingredients tested on animals, say, over 5 years ago would at this point be less relevant, so if they said they were "curlety free" as of a certain date, they could appease their customers witha  more direct answer.  This on their website is their way of skirting the issue and not having to commit to making sure their suppliers aren't doing cruel (and often unnecessary) animal tests.