(Closed) Bridal Salon in SF Bay Area

posted 4 years ago in Dress
Post # 5
369 posts
Helper bee
  • Wedding: September 2013

@FutureMrsKrotchety:  I bought my dress from Paris Connection in SF, which I LOVED because the owner, Marie, was great. The selection is a little bit more limited but because I was pretty sure I wanted a Justin Alexander, it worked out. But it’s worth checking out, IMO. Marie gave me a great deal on accessories.

I also went to Novella Bridal, and that was actually a nice experience, and great for a first try. The consultant was nice although I didn’t like her response when I requested a tea length dress (they didn’t carry any). However, they do have a nice selection and work with your budget. 

What’s your style? That can help drive where you go as well.

Post # 6
24 posts
  • Wedding: June 2014

Try Trudy’s in Campbell, they have a HUGE selection and is a great place to start in my opinion.

Post # 7
565 posts
Busy bee
  • Wedding: November 2014

  I am all the the way across the country but I ordered my dress online through Novella and I had a great experience. They were very nice and sent me multiple pictures of my dress(sample,it was a steal!) and sent it to me quickly. So although I’m not in SF, I still say Novella:)


Post # 10
720 posts
Busy bee

I agrree with trudy’s in Campbell. It’s a great store 

Post # 11
15 posts
  • Wedding: August 2014

I really loved The Wedding Party in Berkeley (girls working there are so nice and helpful and easygoing). I ended up getting my dress at Emerald City Gowns in Berkeley, and had a great experience there as well. They sell used/sample gowns at great prices, and you walk out of the store with your dress. Mine ended up needing  no alterations, is in perfect condition, and 1/2 the price of what I’d pay at the designer’s shop. They have a pinterest board with pictures of a lot of their gowns.

Post # 12
370 posts
Helper bee
  • Wedding: June 2014

@FutureMrsKrotchety:  I purchased from J’aime Bridal in Pleasanton. They have a great selection.

Post # 13
344 posts
Helper bee
  • Wedding: November 1999

@FutureMrsKrotchety:  I went to Novella, Glamour Closet, …And Something Blue, and Emerald City Gowns but ended up picking a dress I ordered online.

Novella is currently doing alterations on my dress because they were such a help when I came in looking for a gown, and I wanted to give them my business. All the girls there are approachable and helpful. I went twice, once for their sample sale, once with my mom. They have a good selection of dresses with a range in pricing. You need an appointment to try on dresses, but to browse you don’t.

Emerald City in Berkeley has a Pinterest with all her stock so you can browse and see what she has. The owner is very nice and helped me pick out a few when I had no idea where to start.

Glamour Closet (it’s pretty much down the street from Novella), I went to multiple times and wasn’t very happy with their prices or how their dresses are handled. Their dresses are mostly ‘glam’ (go figure) with bling and such. Very few of their dresses were my taste. Some of the dresses had broken zippers or stains and were still ridiculously priced. The shop is so, SO small, too much so to hold those dresses. There’s little breathing room and it gets crowded if too many people are there. However, you don’t necessarily need an appointment to try the gowns, but you may have to wait. It’s close to Chinatown though, so you can always grab a bite and come back. Personally, I found most of their dresses to be larger sizes and to alter one down that many sizes isn’t ideal.

…And Something Blue was a bit out of the way, in the Presidio if I remember correctly. Cute boutique and helpful staff. They didn’t have many dresses in my price range, but they carry a lot of designers that other shops don’t. You will need an appointment ahead of time, which you can conveniently book online.

Post # 14
91 posts
Worker bee
  • Wedding: September 2014

@FutureMrsKrotchety:  Do you have a certain price point in mind? If you’re looking to spend under $2K, I thought Bridal Image in SF had some great selections (they carry a lot by Maggie Sottero and Casablanca there). I also really liked Brides of California in Sunnyvale for their selection of affordable gowns (I purchased my JA gown there during a trunk show).

If you’re working with a more liberal budget and like more European/avant garde designers like Jenny Packham or Rosa Clara, I would recommend Nouvelle Vogue in San Mateo or Haute Bride in Los Gatos (both provided impeccable customer service set in a beautiful bridal boutique).

And finally although I didn’t shop for wedding dresses at Novella, I’m in the process of getting my gowns purchased from elsewhere altered there, so I can definitely speak to their amazing customer service. There really are so many great bridal salons in the Bay Area, but luckily, it looks like you still have plenty of time left. Good luck and enjoy the experience! 

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