(Closed) Buy ring in store or online?? POLL TIME & share stories :D

posted 5 years ago in Engagement
  • poll: Did you buy your ring online or in a store?

    Researched online, and bought ring/stone online

    Researched in a store, and bought ring/stone in a store

    Researched online, but bought ring/stone in a store

    Researched in a store, but bought ring/stone online

  • Post # 2
    9439 posts
    Buzzing Beekeeper
    • Wedding: August 2016

    I did a lot of research/looking online and when we got more serious about the engagement we looked in the store band my husband was most comfortable buying in a store.

    Looking in person was really important for me. What I thought I wanted online was completely different once I was looking in person. I wouldn’t do the entire process online, even if you do buy online.

    Post # 4
    5648 posts
    Bee Keeper

    Did a lot of trying on in stores to see what I kiled


    DH did a lot of research and online best value inc getting advice from the folks on pricescope about best preforming stones. 


    Ended up buying from an antique diamond dealer we met, but prior to that DH was all set to pull the trigger on a stone from jewels by grace. 

    Post # 5
    369 posts
    Helper bee
    • Wedding: February 2015

    I did a great deal of research online about stones.  Ended up buying my stone online because I could not locate the size, cut, color I wanted in store.  But, if I had to do it over I would always choose to buy in store where I could see the actual stone or ring.  I had my ring designed later.  So, again…  I’d buy a pre-made ring in store if given the choice.

    Post # 7
    1520 posts
    Bumble bee

    View original reply
    MissMul :  both of my rings are from an online store and had a wonderful experience with both of them. It is all about doing research and learning about what you’re buying and about the vendor you are buying from. Obviously some wonderful sellers will be awesome while others will be a bit sleazy, make sure you do your research before going with them.

    You save loads doing it online and sometimes even better quality in the stone and the setting. But of course you can get some good deals in any local independent store and also secondhand.

    Post # 8
    600 posts
    Busy bee
    • Wedding: July 2016

    After browsing on weddingbee obsessively, I’m pretty sure that purchasing online is the better deal. Sites like James Allen and Blue Nile offer fairly good prices for their stones and settings, and I know there are many brides that are 100% satisfied with their rings. However, I’m glad my husband chose to go to a brick and mortar store for his final choice, because I think it was important to him that he got to see what the ring looked like, touch it, and imagine my reaction to it in person. It certainly wasn’t the best value he could have gotten, but I do like having a place to go for repairs/inspections if needed. We did buy my F1 moissanite set online, but that purchase was not as pricey (about half the cost of my diamond set), though we made sure to insure both sets. 

    Post # 10
    470 posts
    Helper bee
    • Wedding: November 2014

    I wouldnt buy a diamond online, it is so important to see it in person, I dont know much about moissy’s , we dont really hear of them in Australia but from what i have learnt here on the bee, I dont think you can go wrong online as they dont have any of the “birthmarks” a diamond has 

    Post # 11
    1949 posts
    Buzzing bee

    It really depends on what you are looking for.  You certainly get more for your money online.  If you find a diamond that you like online often a local independent jeweler can get the same diamond at a cheaper price.  I did not know that until I brought my loose diamond to the jeweler for a setting.  

    If you are buying online you can get a GIA certified diamond with a certificate so you get a good idea of what you are buying.  Most online retailers have excellent return policies so you can get your money back if you are unsatified.  

    As far as reviews, I would focus on things the company can control such as customer service, transparency in diamond quality and quality of craftmenship on a certain piece. For example many people complain that their pave diamonds fall out.  This does not mean that the company is not a good one.  Pave styles are know for being delicate and they often fall out.  Some people complain that servicing their ring takes several weeks and is expensive because you have to pay for added insurance when shipping.  That would be a hassle for me.  You just have to weigh the pros and cons with what you want.  

    I have no regrets buying a diamond online and going to an indy jeweler for a setting.  

    Post # 12
    37 posts

    My boyfriend and I spent a ton of time going around to different stores and figuring out what we wanted in a ring. We bought the centre stone online (as this is what’s most expensive and online you get it cheaper forsure) and considering I wanted a double halo, the centre stone almost gets hidden in the ring anyways. However, we will be buying and getting the ring set at a local jeweller. I personally wouldn’t risk ordering a full ring online as you can’t see it. However it’s all personal preference!

    Post # 13
    659 posts
    Busy bee
    • Wedding: November 2016

    I didn’t need the whole “experience”… I hate it when people try to sell me things I don’t need. I have a hard time saying “No” and I didn’t want to risk getting talked in to a setting I don’t like by a relentless salesperson. Also, spending thousands more in a ring for the “experience” is a waste of money for me personally. An experience, for me, is travelling… getting on a plane, landing, and going “Okay… what does that sign say?” and I was pretty clear with my SO that if he could afford round trip airfare for us both to Spain, then do that, do NOT spend that kind of money on a ring. 

    I did research like crazy, though. I looked at pretty much every moissanite vendor I could find, and obsessively searched for “real pictures” of the settings I loved, since rendered stock pictures tend to look quite different. I am in love with my ring, I’ve had it since March and I still shove it in my fiancé’s face on the daily and gush over how gorgeous it is. I couldn’t be happier with how we went about getting my ring. That being said, we did go in to a store once so I could try out different metals and settings. I didn’t get a ring anything like what I tried on in store, though. It was nice to put a ring on and go “OMG we’re getting married!” but I didn’t need a ring from a store to say “yes” 🙂

    That’s just my very personal experience, and obviously not everyone will feel the same way.

    Post # 14
    333 posts
    Helper bee

    I did a lot of my research ahead of time online. My jeweler doesn’t have an online inventory so I was not able to see which pieces were actually available for me to choose from until we looked in-store. However, I felt by doing research online about the 4 C’s and which size diamond/details I liked best better prepared me for our in-store experience. Once in the jewelry store I had an idea for what I wanted, but was also still open to trying on different things because you never know until you try. When we went to look in-person I initially thought I wanted either a soliatire or halo, after trying on the halo I knew I wanted a solitaire. We purchased in-store and will more than likely be purchasing my wedding band from them as well. My Fiance wants a Tungsten ring though so we will probably order his online after looking in-store to see what looks best on him.


    To sum it all up: Researched online, bought in-store.

    Post # 15
    2922 posts
    Sugar bee
    • Wedding: March 2016 - Surfer\'s Beach, Grand Cayman

    We researched online and in stores, used stores to try things on and see what styles we liked and ultimately purchased online because we were able to get a larger higher quality stone for a better price. We used James Allen which allowed us to see videos of the actual stones and settings and view the GIA certificates.

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