Post # 31
If the company culture is one that would enjoy a video then I would include one but cut it down – under 5 minutes with 2.5 being a sweet spot. I work in marketing and periodically see companies suggest an “outside of the box” cover letter in the form of a video would be nice. I personally think that if they have to ask for it then their culture promise is fake. A candidate should know whether or not a video would be appreciated by how the culture is publically presented. Agree with the other posters though on content. Cover letters should be short and sweet – less is more, it’s a basic introduction to you and why you would be a good fit.
Post # 32
weddingmaven : Hm, thank you for the input! I hear you, and that’s a good point. This job is looking for innovative, creative, upbeat communicators/presenters, and the culture seems more like a collaborative family that travels the world to do good, rather than a stiff corporate culture. The job description uses terms like “you’ll need to be an absolute rockstar!” (presentation wise) and says that if the job duties appeal to the reader “you might just be our brand of crazy!”. This leads me to believe that they would be less bothered by someone not technically following instructions (they also didn’t specify to NOT send anything else or to ONLY send cover letter and resume) than a more corporate environment might be. If I did a video, it wouldn’t be like an interview or anything redundant with my CL and resume- just a quick introduction of myself and ability to show my enthusiasm and passion and show my upbeat, confident personality. I think that’s a very good point about the language re: disregarding it, and if I decide to do a video I’ll definitely take your advice and nix that! Thank you!
lovelyruby : Thank you! I think you’re right, that sounds much better! If I do the video, I will use that instead!
cuppercake : I’ve never heard of that, but I love that idea! I will definitely look into that as an alternative to just attaching the video! I reallt appreciate the advice, thank you!
princessandthepear : I unfortunately don’t live close enough to the office at this time to take anyone for coffee :/ (fiance is already 1000% on board with moving immediately upon getting the job if I do), plus most of the team is usually working globally and not around anyways. I do like the idea of making a connection with someone there though! Is it inappropriate/offensive to add someone I don’t know however, with the purpose of using them as a “connection” to get a job? I’m not a very corporate-minded person, so while I love meeting people, strategic networking feels a bit- not exactly the word, but manipulative? Inauthentic? to me. I think I’d certainly feel used if it were me being contacted. But you’re the second person to suggest that, and I’m certainly not the expert, so perhaps that’s worth looking into! (Wasn’t meaning to shoot down the suggestion, just to clarify and reconcile with how I feel about doing that). Any tips on how to approach that so it doesn’t come off in a bad way?
Post # 33
clovesa2015 : thank you for the insight! See, that’s the thing. It’s not a very stiff corporate culture. The job description takes a conversational tone, and specifically wants “happy people who don’t hate the world”, someone who as a presenter is an “absolute rockstar”, and someone who is their “brand of crazy!” It strikes me as a company that would appreciate something a bit “out of the box”,’ and would consider it showing initiative. That was my first instinct anyways, but it seems it could go either way. The video would just be me introducing myself, matching their conversational tone, and expressing my passion/enthusiasm and a couple of highlights of my personal experiences with this cause, not droning on in redundancy to my CL or resume. I think 2.5 min is a good idea if I do one! And I’ll be sure to keep the CL (highlighting more of my formal experiences in contrast to the video), short and sweet as well. Thank you for your input!