(Closed) Defending e-ring bought online

posted 7 years ago in Rings
Post # 32
232 posts
Helper bee
  • Wedding: May 2013

We got our ring from a shop on Amazon! It couldn’t be more beautiful. However, I did do a lot of research on the company, making sure that they we’re not frauds and looking up peoples experiences with the company. I feel like I made a great choice. But, I still don’t like to tell people I bought my ring online even though I did extensive research before picking out the ring.

Post # 33
3638 posts
Sugar bee
  • Wedding: September 2015

@LOLgirl:  I would just snobbily reply with “You mean you haven’t heard of Blue Nile?!”. Make them feel native, put the questions back to them. 


Post # 34
21 posts
  • Wedding: September 1999

@LOLgirl:  Your ring is stunning! Congratulations !! And by the way…Blue Nile cannot be beaten for price AND quality. These people making these assumptions obviously don’t do their homework when they get engaged. There doesn’t have to be a ‘story’ for your ring to be special. Wear your beautiful ring with pride. I recently bought a solitaire pendant from BN…its gorgeous and I tell everyone where it’s from 🙂


Post # 35
102 posts
Blushing bee
  • Wedding: September 2014

I got mine from Amazon. I have to admit sometimes I’m sort of embarrased to say that. I really like it, and The Internet rules the world. I think it’s really normal. I also think everyone believes they are a jewlery expert after going to a store once, and learning some fancy terms. We went to a store to find out what size we wanted and just bought it much cheaper online. If they want to spend more money, please go ahead and do so.:)

Post # 36
482 posts
Helper bee
  • Wedding: August 2011

HI there!

Ill defend online rings!

My ering was bought from a very reputable and centrally based high-end jewelers in Sydney australia- It was made to order and absolutely gorgeous!


However the mark up involved to get this ring from the place we did was astronomical, and I have always regretted it, its a STUPID WASTE of money!


So I had a little baby boy and decided I wouldnt do the same for my eternity ring-

I got my eternity ring online (also very reputable online jewelers with GIA certs etc) but the middle man was cut out. I saw an identical ring in a jewellery shop near me in London for




I was nervous before I received the ring but am absolutely

over the moon with my ring- Ill share!


I wish I had the guts to do the same with my e-ring!!  So well done you!


…With diamonds, as long as its certified, I think its worth the gamble- however, the reason I feel confident in buying a diamond(S) online is because I learned so much about diamonds when researching my ering- do the homework well!


If people ask you where you got your ring (I tell them I got it online and recommend it!) just tell them you dont know!!


Post # 38
79 posts
Worker bee
  • Wedding: September 2013

Just wondering, are these people like 90 years old or something?  Seriously, people buy everything online these days! It is totally normal.  Plus, I’m pretty sure the local brick and mortar jeweler is more likely to go out of business than Blue Nile! Full disclosure: I am biased because my ring is from Blue Nile. 

Post # 39
3829 posts
Honey bee
  • Wedding: November 1999

You get the best deals online and often a better quality!! People are stuck in the middle ages sometimes. 

Post # 40
5161 posts
Bee Keeper
  • Wedding: January 2010

Are these people 120? What isn’t bought online these days! These people obviously are not hanging around on Pricescope where the overwhelming suggestion is to go online to a reputable jeweler (and do research), whether your budget is $500 or $500,000.

I trust most online jewelers over local mall jewelers who seem to often assume you are uneducated and can be distracted with something sparkly.

Our rings were all bought online, including some custom/handmade items. I have honestly never had to defend our online purchases and have never regretted it.

Post # 41
2269 posts
Buzzing bee

@RayKay:  Lol seriously…

It grates my nerves when people say crap like that. It’s like they think you are too ignorant to make sound decisions.


Post # 42
1880 posts
Buzzing bee
  • Wedding: April 2013

Point out that Blue Nile is the largest online jewelry retailer, has been around for almost 15 years, and has around 5% of the total US engagement ring sales. If THAT isn’t reputable, I don’t know what is.

Post # 43
899 posts
Busy bee
  • Wedding: November 2011

@LOLgirl:  those are very strange comments to make, as neither Zales nor Kay’s are known for their great quality.

I would just explain that your fiance did some research and found that he could get more for his money from an online store, rather than having to pay for a brick-and-morter store’s rent (included in the cost of the ring) instead of just the quality of the diamond.

We bought my diamond online 😉  But then we bought the band and had it set at a store in our city.

Post # 44
2295 posts
Buzzing bee
  • Wedding: April 2013

I was just thinking of this thread again…

I got my fiance online, why wouldn’t we get the ring online? LOL!!! Seriously though. We’ve never even gotten a comment about meeting online, so it’s so hard for me to even imagine someone saying something about getting a ring online. People be crazy.

Post # 46
1150 posts
Bumble bee
  • Wedding: June 2014

My ring is from James Allen. Nobody has asked where it is from besides my mother. She got all nervous and jerky about the idea of buying diamonds online, but I explained the benefits to her. You can get so much more for your money at JA, Blue Nile, or Brilliant Earth! Plus huge selection and no pushy sales tactics.

Besides, it’s not like my fiance could have walked into a jewlery store and asked to see their selection of radiant cuts.

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