(Closed) Fun “What if you opened a bridal store”

posted 10 years ago in Dress
Post # 17
Member
2203 posts
Buzzing bee
  • Wedding: October 2011

Anyone watch Amsale Girls? They offer everyone water and then bring out champgnge when the bride finds “the” dress.  I think that’s a nice touch.

I also like how they walk the girls through the dress collections. I’d like being able to see some of the dresses, just just being brought dresses in two at a time.

Post # 18
Member
5540 posts
Bee Keeper
  • Wedding: December 2011

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@lefeymw: Oh see, I would be so sad if there was a limit. I was “that bride” with Future Mother-In-Law, FGMIL, my mom, my grandma, 2 aunts, sister and cousin (bm) with me and I wouldn’t change that for the world.  Although I do see that some people could have issues with that.

I agree about the awful decor in a bridal salon. Also, the idea of the picture on a person on the bag would be great. You walk in and there is this sea of white and ivory and it is so hard to see anything. Oh and space out the dressing rooms a little. I know at cute boutiques there is more room I’m sure but some of us just can’t afford the designer gowns we would like, so even if we are shopping at a chain store, more than 4 feet of space would be great.  

Post # 19
Member
3221 posts
Sugar bee
  • Wedding: August 2011

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@PinkPinstripes: I LOVE that show! They are so good with their brides. And they really listen to them, too. It’s not like how on SYTTD they say ‘oh, it’s over their budget, but oh well…’

I would actually do something very similar to Amsale’s salon.

Post # 20
Member
10844 posts
Sugar Beekeeper
  • Wedding: September 2010

Definitely have plus sizes in both bridal gowns AND Bridesmaid or Best Man dresses. Clean clean clean with nice furniture and pretty decor. There was one (arguably the most popular place to buy a gown in Toronto) salon I went to that you’d be scared to sit on the couch it’s SO old and gross and broken down. With the amount of money people drop, they should be able to afford to replace that couch!!!

Also, heels in every size in case a bride forgets hers or doesn’t have them yet.

Accessories and veils by local artisans for sale for a reasonable/normal price!

I loved that the place I bought my dress from you got assigned a room, and in that room was every dress, so you weren’t shopping with a bunch of other brides and scoping what they were pulling, each room had the same thing. It was private and comfortable, and so luxurious!

Post # 21
Member
94 posts
Worker bee
  • Wedding: March 2011

I may get some heat for this…..My bridal salon had me pay $20 for trying on dresses.  I thought it was crazy at first- but then I thought about it and it made sense so me.  So if I had a salon I think I would do the same thing.  There are so many dresses that are tried on- along with hanging them back up properly and putting them in the right spots for the next brides to try on- I think the $20 helps to keep the serious lookers in and the not so serious ones not in!  If you purchase you get the $20 back and towards the purchase of your dress!

And of course Champange!!

Post # 22
Member
1667 posts
Bumble bee
  • Wedding: May 2011

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@Anewmommatobe: see that would actually turn me off going into the store, because what if “the” dress wasn’t in there, then I’ve just spent $20 to try on a few dresses that I’m not even buying?

 

A well styled salon would be a must that was impeccably clean and would be by appointment only so that each bride would not feel rushed or overcrowded. Having water for everyone as well as allowing people to take pictures (come on! We all know how frustrating it is when you can’t take pictures to compare later) would also be on the list.

Also, i know how everyone gets up in arms about salons not offering plus sizes, but it is just as diificult for someone who is a size 00 to try on a size 10 “sample” dress. All of the sample dresses were ridiculously large on me and it was hard to tell what the dress would actually look like if I purchased it! So yes, a larger variety of sizes all around would be a goal.

Post # 23
Member
7774 posts
Bumble Beekeeper

I SO agree with good decor. I can’t even say how many I went to that were dated, dirty crowded and just plain uncomfortable. I would have dark hardwood floors, modern by elegant decor, fresh flowers, big comfy chairs for family, spacious and private dressing rooms, plus plenty of rack so that all the dresses aren’t all crammed together.

So… decor is my #1.

2) Highly trained staff that is well-versed in dress styles, trends and what looks good on different body types as well as basic garment construction so that they can give advice on alterations. Plus, I would make sure they were not pushy and were always very friendly and accomodating. No bitchy salesladies here.

3) PLENTY of plus-sized samples in stylish styles, not just the typical “plus size” styles. You know what I mean. Same goes for mothers and BMs.

4)I wouldn’t rip tags out of my dresses and forbid pictures. That just pissed me off to no end when I was shopping. It was almost like a challenge to find the dress and get it from somewhere else then.

5)I love the idea of little gift bags.

6)I would make sure to carry a wide range of price ranges, so that I’d have something for everyone.

7)Definitely champagne and/or mimosas.

8) Plenty of room to walk around wearing a huge dress.

9)Making sure the samples stayed clean and in decent repair. Nothing worse than trying on a sample that’s ripped and covered in sweat from 10 other people. YUCK.

10) Los of veils and accessories of all kinds to try. I wanted a dotted swiss drop veil SO BAD, but couldn’t find one anywhere. I’d also try to locally source veils, jewelry and accessories to give a boost for some local artisans.

Post # 24
Member
1526 posts
Bumble bee
  • Wedding: March 2012

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@Anewmommatobe: I can see where you’re coming from but I would honestly NEVER go to a bridal salon that makes me pay to try on dresses. I’m “serious” about purchasing my wedding dress but if you tell me to pay you $20 to try on dresses I will “seriously” tell you to shove it lol 😉

Post # 25
Member
2203 posts
Buzzing bee
  • Wedding: October 2011

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@Anewmommatobe: That would turn me off because (shopping in downtown Boston), I’m usually already paying $20-$30 for parking (bc God-forbid my mom take the T 🙂 )

I also forgot to add…my sales consultant from the store I bought my dress at (Prisicilla’s) sent me a hand-written note after the appointment thanking me for coming in and said I looked beautiful in the dress I had picked (I hadn’t purchased yet, said I wanted to think about it). I know she probably said that to everyone but it was such a nice card to receive a few days after the appointment.

Priscilla’s also kept track of what I tried on so when I came back in and said “Oh, i really liked that sparkly veil…umm…”, they already knew which one I meant. It’s the little extras that go a long way, IMO.

Post # 26
Member
94 posts
Worker bee
  • Wedding: March 2011

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@natbug21:  When I went to the store- I was a bit taken aback by their “policy” but they were the only place that had the dresses I was looking at so I paid the $20.  I  admit that when I went to David’s bridal- I just went for fun and to try on dresses.  When I went to the place I got mine- I was serious and they knew what to recommend to me. 

Post # 27
Member
1398 posts
Bumble bee
  • Wedding: May 2012

I think I would definately carry samples of all dresses in various sizes, not just have a small plus size section. I would make sure every dress in the store had a sample in a size 6, 12, 18 and 26.

Post # 28
Member
3221 posts
Sugar bee
  • Wedding: August 2011

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@PinkPinstripes:wow, a hand-written note is such a great touch. 

my insurance agency does that, and it always makes me happy when I get a note thanking me for my business.

Post # 29
Member
404 posts
Helper bee
  • Wedding: May 2012

one of my biggest pet peaves is a store that gets angry if you aren’t ready to buy.  I see it on SYTTD all the time and it pisses me off every time!  They are a store.  You are a potential customer!  They are there to serve you and help you try on dresses.  If you dont’ buy- they either didnt show you the right dress, or you can’t commit to spending thousands of dollars after 10 minutes with a dress on.  Yes it is frustrating when you live off commission, but bridal salons seem to feel they are above the old addage that the customer is always right.

Post # 30
Member
1679 posts
Bumble bee
  • Wedding: June 2012

A lot of what is here describes high-end salons.  Though it’s great to have space, I’d limit how many consultants/brides could be there at once.  Each time I shopped, I was the only one there…except for my first time out, when there was a mass of people (some for me, some for the other woman).

The Richmond, VA salon I went to that was huge (and looked a lot like Kleinfeld) could potentially have 4 brides at once.  I was the only bride there my day, but I couldn’t imagine having 4 brides, consultants, and the families all gawking at dresses.

I shopped at Hitched and Carine’s Bridal Atelier in Georgetown, Bella Rosa in Richmond, VA, Maddison Row in Charleston, SC and finally Vows in Boston.  All except Vows (which sells sample gowns) offered water.  All were appointment only.  No green carpets (what is with the forest green carpets?!?  Is there some cheesy industry mag that advocates for that?).

Post # 31
Member
2187 posts
Buzzing bee
  • Wedding: June 2011

If I owned a bridal salon…

1. I would hire some truly NICE consultants. Not the bitches that I had “helping” me.

2. The store must smell pretty (3 out of 7 of them I went to smelt like someone’s lunch just heated up in the back room microwave).

3. Big dressing rooms are a must.

 

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