Post # 1
I need your input bees! My husband will be retiring from the military in a few years and we would like some input on a potential business idea. He wants to open a luxury tuxedo rental business for weddings and/or special occasions. They will be designer brands like Gucci, Hugo Boss, Armani, Ralph Lauren, etc. There isn’t really a rental market for it so grooms who want to wear designer tuxedos have to actually go out and purchase them; they range from $1000-$2500. I want to know if your husbands, fiances, or significant others would rent or would have rented if they had the option to wear a designer tux on their wedding day without spending all that money to purchase it.
It would be about $75-$200 more than you would pay for a regular tuxedo depending on the brand. I know not every guy is into name brands but for the ones who are, if you had that option, would you rent one???
Ladies, please ask your men for me! I am putting up a poll as well but feel free to also respond with feedback. Thanks!
Post # 3
My DH would not care what the brand name is as long as the tuxedo looks good, but I bet there is a small market for guys that do like that kind of style.
Post # 4
Here’s the thing: Rental tuxedos look like crap no matter what because they’re not tailored. So, it would be even MORE of a waste of money to pay extra for a designer rental tux, because it still wouldn’t fit properly.
Any man looks 10x better in a generic tux that is tailored than any rental tux by any amazing designer anywhere. Any guy who cares enough to want to rent a designer brand tuxedo is definitely a guy who would care enough to want his tuxedo tailored.
Post # 5
no. for my FI renting is a bad idea b/c he almost always requires altering
Post # 6
I think it depends on the area you live in. If you live in a city where fashion, labels and whatnot is “trendy”/important then it could work.
Post # 7
FI wouldn’t pay an extra $200 for a tuxedo that does the same job as one that’s not designer. Unfortunately, I don’t see a huge market for this, because a lot of guys just don’t care about the brand.
Post # 8
Keep the comments coming ladies. Thanks for your honest inputs!
Post # 9
My FI wouldn’t rent one. He’s into high-end name brands, but for our wedding tux he didn’t care about brand. He was more worried about fit, look of the notches, etc. I live in Chicago and I doubt this would be a big business here. Most men that care about high end brands have the money to buy a tux. Also the difference is that the businessmen my FI and FIL hang out with own tuxes if they are in their 40-50s because they wear them to business holiday parties every year. Also if you are a member of a nicer country club here, then you probably own a tux for their holiday parties.
This idea might work in a high class, low age area like LA.
Post # 10
Honestly, I feel like people who have money to spend are not spending it on that. Around here, it seems the trend is to have the groomsmen buy matching suits & ties… kind of like mad men style.
Post # 11
Nope. People who want to wear that kind of label want a tux that is fitted and tailored to them so it looks like a $1000 suit. Not a rental that won’t fit perfect. Of course I may be a bad person to ask because in our wedding my husband wore a $20 suit from Walmart.
Post # 12
I think there definitely IS a market for luxury rentals, but I think it’s a tricky market.
I see a bigger rental market for younger guys – and, I’m not so sure if most younger guys care about the quality of their suit. Also, my guess is if guys are wearing tuxedos often, and care about how they look, are likely buying their tuxedos vs renting. BUT – I really think it’s because there isn’t a luxury rental market.
I do think there is a HUGE difference in the quality of tuxedos when you jump up to luxury brands. I don’t see it as a ‘label’ issue as much as it is a quality issue.
FWIW, DH ended up buying a tuxedo because he hated the rental quality he found, liked the idea of owning his tuxedo, and wasn’t thrilled with the thought of rewearing a used garment on his wedding day.
Post # 13
Also, isn’t men’s warehouse sort of carrying designer tuxes already. I know that my hubby rented a designer name (either calvin klein/ ralph lauren or vera wang tux) that was around $200 from men’s warehouse.
Post # 14
I wonder if a better move would be to sell secondhand designer tuxes and have an alterations department on site. I can think of more men who would want to own a nice tux that fit well than to throw money away on rentals. But maybe there’s no market for secondhand men’s formalware.
Post # 16
DH wouldn’t care about this. For one, he doesn’t care about name brands. For two, no rental tux looks that great because they aren’t tailored. We wouldn’t spend extra money on a rental tux that really wouldn’t look any better than a non-name brand.